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Updating logos

While social media is an important route for lead generation nothing is more important than your website in creating these leads for lists, e-newsletters and sales.

updating logos-15

Warnings : This creation (TCM16) is a property of the site and is in free use for personal use only.The only authorized download links are the official links available on the site to monitor the downloads statistics.If you wish to integrate our creation into a presentation, your own graphics, for any public use, thanks for asking us the permission.They are instantly recognized by millions of people, and help to identify their companies and convey a message about the brands for which they stand.Down through the years, IBM (and its predecessor companies) has used a series of logos on signs, stationery, vehicles, products — and even flags — to make a distinctive statement and foster immediate recognition all over the world. Yet, for most companies updating company logos to align with the times is a necessary step forward.

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While each company had their own reasons for updating their brand the general timeline follows a trend.

During the later half of the 20th century company brand identity started to stray away from detail, embracing simplicity with logo representation & often all together abandoning letters.

After more than a week, the pack has been downloaded almost 30,000 times!

There are several possible reasons that result in the need for an updated logo. If a company opens up new market segments, the logo may need to cover these segments as well.

Just as a nation's flag expresses the distinct identity of a country, so, too, a logotype — typically a symbol or letters — helps to establish the name and define the character of a corporation.